Content & Coffee
WEB ANALYTICS RESOURCES
Resources from my Dec.4, 2007 Content & Coffee, "Web Analytics: Can it help you improve your web content?"
Thanks to our speaker Phil Kemelor, Vice President, Strategic Consulting Services at Semphonic for the following links.
Phil's Blog: Web Analytics Management
_______________
1. The Executive's Guide
to Web Site Measurement and
Testing
A plain language guide, business
oriented book for people
starting out in web analytics.
2. The CMS Watch Web Analytics
Report
Released in May, 2007, the
bulk of the report entails
comparative evaluations
of 13 Web Analytics solutions
offerings. New edition:
January, 2008.
3. Web
Analytics Association (WAA)
Professional association for
web analysts and managers;
great resource and news
source
4. Yahoo Groups -Email: webanalytics@yahoogroups.com - Listserv sponsored by WAA - very active list; all comers at all experience levels are welcome; great place to ask questions and learn how other folks are meeting challenges.
5. Blogs
Web Analytics Trends
Insight into how vendor developments affect buyers of web analytics tools.Web Analytics Management
Advice on how to manage web analytics.Analytics Talk
Great info on how to use Google Analytics
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Bruns
All Rights Reserved.
ScienceSites Communications
Washington, DC
Last
update: 12/21/07
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